Juan envisions a world where people are moved by their purpose to commit great acts daily, while maximizing their potential and developing their character.

He is an entrepreneur digital marketer and empowerment speaker. He received an MBA at the University of Nevada in 2016.

He is a son of 2 Mexican immigrants, a first-generation college student and comes from a single-parent household. He is the current CEO of the Nu Alpha Kappa Fraternity Alumni Association at the University of Nevada.

Juan spoke at TEDx University of Nevada in January 2015 and since then, he’s spoken at more than 50 schools, events and organizations ranging from elementary classrooms to presentations to business owners.

He is driven to change lives through perspective, power and perseverance.


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For a majority of my life, my stutter debilitated me.

I would wake up some days and ask myself why I was still here...

Add that on to the fact that my mother left my family when I was 9, I came from an immigrant family with little resources, no one in my circle had ever been to college – you have the makings for a very mediocre life.

But my life changed when I realized that none of these things mattered. This was simply the hand life dealt me and my problem wasn't the hand I was dealt. It was the way I was playing it.

I played the victim for too long, but things turned around 180 degrees when I started to own every aspect of my life – the good, the bad and the ugly.

And that's what I teach when I speak.

I want to shine light on things in your life you may be unaware of, unconscious of or just don’t wanna acknowledge that you have total control over.

And once you take TOTAL CONTROL, once you EMPOWER YOURSELF, then you’ll truly be in the best seat to take your life where you wanna go.


These are some of the top videos Juan has produced. Check them out & keep going.

The Importance of Dr. Martin Luther King's Urgency

You Want An Ayesha Curry...But You're Not Willing To Be Steph

Overcoming Bullying & A Life-Long Stutter

"I'm Not Sure What I'm Doing With My Life"

"I Shouldn't Be Here"


I'll be straightforward with you – I don't care what your opinion is on digital marketing tactics or strategies.

Nor do I care about mine.

What matters to me is what the metrics say, what the conversions say and what the market thinks.

I say this because too many marketers and businesses operate under the premise of what they feel, a hunch they have or are stuck on what's worked for them in the past.

My approach to marketing is that I want to help your company make the most conversions it can (whether that's sales, downloads, subscriptions, etc) and not be affectionate about the platform in which they happen. If you're stuck on Facebook ads, but your audience converts better through Pinterest boards and adding them on Snapchat, then we'll do that.

The only thing that matters to me is what the market says.


These are some of the top digital marketing blogs Juan has written. Check them out & get a feel for his style.

How To Grow Your Twitter Following (this blog was featured on Social Media Examiner) – Read Here ->

When The Consumer Fights Back – Social Media Ads Done Wrong – Read Here ->

The Power Of 'Stupid Social Trends' And Why You Need To Use Them In Your Business – Read Here ->

5 Next-Level Facebook Ad Targeting Tips (For Higher Conversions On A Lower Budget) – Read Here ->

Is Your Landing Page Not Converting? Here’s A 20-point Checklist – Read Here ->

Read More Marketing Insights »
Watch More Empowering Videos »


Discuss the latest with me and my community

Blogs, photos and my take on today's relevant news

Quick, inspirational videos and pics

What I'm up to and where I'm at today

Catch new episodes of "Empowerment Season"


From my experience with Juan at Live Out Loud, & let me tell you, he’s extremely organized, very strategic, detail oriented & a great online marketing brain. Juan knows that it takes to attract traffic and gain conversions – a vital key for any online marketer. He’s incredibly reliable, fast, efficient, & precise. Plus, he’s always up to date on the latest online marketing trends and best practices. He’d be a great fit at your company as a consultant or hands-on worker.

Kevin Harrington
Infomercial Pioneer, 'Shark' Tank shark, Entrepreneur

I remember working with a group of students on a project to, essentially, get newspapers to see that the old school model was broken with the new school model of student journalists. The class offered ideas on what content show look like, incorporation of more video, etc. We presented to a newspaper in the midwest where one of the editors is a close friend. When they heard what the students presented, they were speechless and not in a good way. Typical of the business. My friend ended up being fired, but what’s interesting is that several of the ideas presented are currently being used in various publications. One of the students in that class was Juan. It was obvious to me, and to the other students, who was the unquestioned leader: Juan.

If he had chosen, the newspaper path was clearly marked for Juan. Thankfully, he chose to pave his own trail.

Paul Mitchell
University of Nevada, Reno

We were thrilled to have Juan speak at our college access conference. Juan has a great message and a success story that really resonated with our group of college access professionals. Juan’s presentation was engaging and very real. Our audience quickly connected with him. There is no doubt in my mind that everyone listening was motivated to “be the one”.

In addition to a great presentation, Juan also saved the day by adding, at the last minute, 15 more minutes to his presentation as our program wound up having more time in the schedule. As an organizer for the event, I could not have been more grateful.

I would highly recommend Juan to anyone who wants a fun, energetic, and completely engaging speaker for their meeting or event for both students and staff.

Janet Stake
Nevada System of Higher Education | University of Nevada-Reno

Passionate, charismatic, creative, loyal & genuine – these are but a few words that describe Juan Valentin Lopez. I have had the pleasure of working alongside Juan and have witnessed a powerful leader who is as effective as he is diligent in his work ethic and overall energy he brings to the projects he most cares about. He humbly seeks guidance when necessary and does not hesitate to take initiative – a sign of true leadership.

I have had the honor of mentoring & working alongside Mr. Lopez as he’s lead the fruition of our great organization’s successful programs, events and overall marketing strategy.

Looking forward, I have no doubt that Juan’s light will shine brightly on any endeavor he’s apart of and I anticipate and welcome his leadership on the projects we will collaborate on.

Eric D. Baca
SEG Senior Director for Moet Hennessy Portfolio

Juan has evolved from an online marketing assistant in 2013 to currently leading my organization as our General Manager in 2016 (as an independent contractor). The strides this man has made are amazing – his leadership, creativity and hustle are a thing to marvel at.

Juan is a digital marketing genius – email marketing, Infusionsoft, marketing automation, lead generation, social advertising, retargeting, content development, mobile app development – you name it, he's on top of it.

What really sets him apart is his leadership. Since graduating with an MBA, he's taken on a much larger role within my organization and has been a marvel to watch. He leads from the front – he gets his hands dirty and is quick to share congratulations & take the blame. People gravitate toward him because he genuinely cares for them – which in turn makes them want to produce more to live up to the expectations he sets.

He's an all-star – can't say enough good things about this man. He's been a huge asset to my company over the past 3.5 years and I hope it continues!

Loral Langemeier
Live Out Loud Founder & CEO

He has grown into a confident and unstoppable force in this world.

We hired Juan as he was fresh out of college as our Social Media Director for our company Dreams Realty. Many of our agents are over the age of 50, and social media was very foreign and scary to them. Juan created a clear and easy training program for them that included one-one-one training, and a tactile social media manual in which each of them could go back and reference for directions, usernames, and passwords. He was so kind, patient, and thorough with each of the agents. He was instrumental in getting them into a new form of real estate marketing that once intimidated them.

Juan continues to be not only a large part of other projects in our work lives, but he is a loyal and joyous member of our family. The way Juan conducts his life encompasses the pay it forward model. We feel blessed to have been contributory to his growth and success.

Sarah E. Carmona-Zink
Broker/Co-Owner of Dreams Realty

I work with students who will be the first in their families to attend college. Among the challenges they face, is the overwhelming pressure to be fit in and the lack of academic support at home.

I knew that my students needed some motivation and that listening to Juan would help them see the bigger picture. Juan shared his personal story. His message was simple. As long as you’re willing to put in the work, success will follow.

He was able to relate and connect to students as he too is the son of immigrants and grew up in a similar neighborhood. He spoke with an open heart and students listened attentively.

I was surprised to find out that despite being very shy, they reached out to him via social media that weekend. My hope is that students learn to see the “glass as half full”. Juan mentioned that sometimes we’re so focused on the bad in our lives that we overlook all the good.

I will challenge my students to find the opportunity in every obstacle they encounter. If you are looking for a speaker to move your group, your students and/or leaders, I would highly recommend Juan Lopez. His story resonates with everyone because it’s the ultimate human story of adversity and success.

Hellen Quan-Lopez
Academic Counselor, Educational Talent Search


Here's what you can expect: Empowerment strategies to take your life to new levels, marketing methods to grow your business or brand, and personal stories on relevant news.

I launched this podcast so you could pop it in while you're driving or at the gym or walking down the street, and improve your life.

Yall know I've got a lot to say and it's all meant to help you be your best ... would love if you could join me on my podcast journey!

Search for "Empowerment Season" in your podcast app or click on any of the links below"

© Juan V López 2017
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