Juan V López is a digital marketing & motivational specialist –
with a unique perspective in both of these areas.
The Direct-Response Digital Marketer
As direct-response digital marketer, Juan has understood one primary thing: The science of being useful.
That’s the essence of marketing.
There is a no shortage of information on the web. Someone could literally learn anything they want to learn through a simple search. So, being a digital marketer is tricky. You’re not only battling for the attention of your target audience with their friends and family, but you’re also battling with thousands of other marketers out there trying to reach that same segment.
So, at this junction, the breaking point is, who offers more utility? Who is more useful?
And Juan has mastered this concept over and over again.
This is the strategy he used to take the Live Out Loud Facebook page from under 20,000 ‘likes’ to over 75,000 in the span of about 1 year. It’s the same strategy he’s used to earn earning per click of over $8.00 for certain online sales funnels. It’s the same strategy he’s used to create targeted email marketing to specific list segments that regularly return over 50% open rates, and over 20% click-through rates.
But most of all, it’s the strategy he preaches as a marketer. Marketing is no longer who can yell the loudest or who can take up more space in front of your eyes.
It’s, ‘Who can be the most useful?’ …
Here are some of the skills Juan is adept in within digital, direct-response marketing:
• Email Marketing
• Web Development
• SMS Campaigns
• Email Funnel Campaigns
• Lead Generation
• Webinar Creation
• Sideways Sales Methods
• Social Media Advertising
• Public Relations
• WordPress website maintenance and development[/one_half][one_half]• HTML coding
• Social Media Marketing
• Conversational Blogging
• Search Engine Optimization
• Search Engine Marketing
• Direct-Response Marketing
• Video Sales Letters
• Copy writing
• Content Strategy
• Brochure, menu & flier design[/one_half]
The Motivational Specialist
As a mindset specialist, Juan has understood one major breakthrough: You are truly capable of anything.
He has come to the conclusion that one’s biggest enemy is the self.
As a child who was raised in a single-parent home, with little supervision, in impoverished neighborhoods, and with a stuttering problem, Juan had every reason to not go to college, not explore life’s opportunities, and be content with living a mediocre life.
Instead, he understood at a young age that the only result of diligent work is eventual success.
So that is what he prides himself on – and that’s what he teaches.
Despite his obstacles, less-then-ideal upbringings and personal challenges, Juan now speaks to high school-age children, college age-students, and adults on their ability to make choices to use the resources around them to overcome any obstacles they have.
Juan’s most fervent passion is to connect with people, love them, and help give them a glimpse into a greater life they can achieve.