Instagram is slowly but surely rolling out ads on its platform…let’s be frank – most users seem to hate them. At least, the ones that comment on the ads do.
“We have big ideas for the future, and part of making them happen is building Instagram into a sustainable business,” an Instagram blog recently said. “In the next couple months, you may begin seeing an occasional ad in your Instagram feed if you’re in the United States. Seeing photos and videos from brands you don’t follow will be new, so we’ll start slow. We’ll focus on delivering a small number of beautiful, high-quality photos and videos from a handful of brands that are already great members of the Instagram community.”
“Our aim is to make any advertisements you see feel as natural to Instagram as the photos and videos many of you already enjoy from your favorite brands.”
So, I’m interested – how do you feel about Instagram ads? I’d love to hear your input below – I’m doing some extensive research for a future blog and want as many opinions as possible.
PS: Instagram ads might just be starting off, but I’m already predicting where they’ll go next…
