I had the opportunity to be a guest on Madalyn Sklar’s #TwitterSmarter chat to talk about using trending information to grow your online clout. #TwitterSmarter is a weekly Twitter chat that reaches a million people weekly.
Madalyn & I connected online an article for Social Media Examiner on how to grow your Twitter following.
What a RUSH.
I literally fired off a few hundred Tweets in an hour – I felt like a traffic cop in Tokyo 😉
Truly had a blast with Madalyn & grateful for the opportunity to chat & share with her community!
Here’s a video chat Madalyn & I had after the #TwitterSmarter chat to expand on the topic:
And here’s a quick recap of some of the top Tweets from the chat:
Did you miss today's #TwitterSmarter "after" chat livestream with @JuanVLopez? You can watch the replay here: https://t.co/9KtkLudMzS pic.twitter.com/4iR1sxhguI
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
Please welcome our guest @JuanVLopez. Topic: Tips For Creating An Engaging Twitter Presence. #TwitterSmarter pic.twitter.com/gxCsqNN4N3
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
Ask @hootsuite:
We invited our friends from Hootsuite to come on the chat and kick it off by answering one pressing question about Twitter marketing.
Ask @hootsuite: How can you design an effective Twitter marketing strategy? #TwitterSmarter pic.twitter.com/GR9E6FVNQE
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
1|4 Start by researching your competition. Gather information about your competitors’ strengths and weaknesses so you can be better. This blog post helps with how to do that: https://t.co/6zactPPIyL #TwitterSmarter pic.twitter.com/6Y0SoibGad
— Hootsuite (@hootsuite) 16 November 2017
2|4 Next, identify your target audience. Your brand can’t be all things to all people on Twitter—nor should you want it to be. Know who you’re targeting and craft a strategy that focuses on delivering real value to them 👍 #TwitterSmarter pic.twitter.com/Vya85MzDC7
— Hootsuite (@hootsuite) 16 November 2017
3|4 Also, make sure to integrate your Twitter strategy into your overall content strategy. It doesn’t make sense to have Twitter doing one thing and your other channels doing something completely different. Alignment is key! #TwitterSmarter pic.twitter.com/BXLLkCGVj7
— Hootsuite (@hootsuite) 16 November 2017
4|4 Phew! That was a lot of typing. If you’re looking to learn more about designing a Twitter marketing strategy check out this blog post https://t.co/5fNdWgcDn7 #TwitterSmarter pic.twitter.com/3ib38jWgBx
— Hootsuite (@hootsuite) 16 November 2017
#TwitterSmarter Chat
Q1: Why is it important to keep your Twitter Feed fresh, trendy and engaging? #TwitterSmarter pic.twitter.com/PPPXJBjafX
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A1: Twitter is the water cooler of the world 🥤 People come here to discuss trendy stuff. We (businesses, marketers) need to capitalize on that attention & siphon some for our awareness. If you're not providing relevant content, people won't come back. #TwitterSmarter https://t.co/GocgQ9mKcg
— Juan V López (@JuanVLopez) November 16, 2017
A1: You need to stand out from the noise. Great content that is engaging will help you connect with your audience. #TwitterSmarter https://t.co/4q2MUOBcIo
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A1: Doing so will show that you're paying attention to the market. Social, especially Twitter, changes on a dime so if you can keep up with it and create content that reflects what's trending it shows you have a pulse on the market. #twittersmarter
— Flying Cork (@flyingcorkpgh) 16 November 2017
A1 Tweets posted and abandoned show that there's no point to engaging with you. You can spin your wheels on your own. #TwitterSmarter
— Jim Katzaman (@JKatzaman) November 16, 2017
A1: You want to consistently provide value to your audience. If you don't keep it fresh, your audience will move on. #twittersmarter
— Laura Denny (@ldcreativemedia) November 16, 2017
A1: This can boost awareness to your business or personal brand. Stale profiles and content will push new relationships/opportunities away. #twittersmarter https://t.co/lQowohUyZ5
— Katelyn Brower 🌟 (@BrowerKDnB) November 16, 2017
A1. Shelf life of a tweet is shorter than lettuce in the produce section! Use it to your advantage & mix it up! #TwitterSmarter
— Su Doyle (@sudoyle) 16 November 2017
A1 – In order to avoid complacency, as well as boredom, it's always a good idea to keep things fresh. New ideas and methods can spark greatness, as well as a new following! #TwitterSmarter https://t.co/2Ae1KaxFSU
— Joe Nielsen (@JoeNielsen10) November 16, 2017
A1: Staying up to date isn't good enough. If you want to be truly valuable to audiences, get ahead of the times & become a thought leader. Only way to do that is knowing what's new. #TwitterSmarter
— Jack Appleby (@JuiceboxCA) 16 November 2017
A1: #Twitter feed is your shopping window. Keep it updated and comply with latest trends as it will make you sync with current news and technologies at the area of your expertise. #twittersmarter
— Benny Gelbendorf (@BGelbendorf) 16 November 2017
A1 I have actually found that a witty combination of multiple trending topics CAN be very powerful (and funny) #twittersmarter
— Chaim Shapiro (@ChaimShapiro) November 16, 2017
A1: A fresh, updated feed shows you're providing value & consistent w/ your message / offerings, give something to audience #twittersmarter
— Sabrina Cadini (@SabrinaCadini) November 16, 2017
A1. Twitter is an information source for many, no matter what the topic/niche. The more fresh, trendy, and engaging, the more visibility your profile will get! #TwitterSmarter
— Chris Muccio (@CFOStrategist) 16 November 2017
A1. Consistent posting w/ fresh posts equates to consistent traffic. Staying Trendy shows you are keeping up w/ your line of business/interests. Being Engaging leads to authentic connections and ultimately conversions! #TwitterSmarter
— Melissa A 😎 (@mz_rocko) 16 November 2017
A1. #TwitterSmarter
Because tweets don't live for long – so you need to constantly be renewing. Because trends, features, stats, etc. change, and you need to be on top of the latest news so as to update or inform your audience. Because you need to be present. https://t.co/G0zWUsNBRU
— Natasha G. (@nplusg) November 16, 2017
A1
I think it’s important to have a Twitter feed that’s mixed with replies, videos, photos, RT, polls etc.
That’s the beauty of having the platform set up this way. If it’s just links and no substance people will not care. #TwitterSmarter pic.twitter.com/XlGr2h9Mbx
— Tony Stephan. What do I do with extra space? (@SirKingofGifs) November 16, 2017
A1: Quality content matters on social media. If you want to build a following and keep them engaged, your content has to be fresh. #TwitterSmarter
— Express Writers (@ExpWriters) November 16, 2017
A1 Your audience wants to see that you are keeping up with the latest industry related news! Don't be afraid to share your insight #TwitterSmarter
— Chelsea Krost (@ChelseaKrost) 16 November 2017
Q2: How can you use Twitter to stay on trend and join in the conversation? #TwitterSmarter pic.twitter.com/2tj4ZGRdk0
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A2: Browse the Moments ⚡️tab – that'll tell you everything that's relevant in the world RIGHT NOW. Second-by-second highlights of the world. Find trends & engage. #TwitterSmarter https://t.co/57b0p8fxk8
— Juan V López (@JuanVLopez) November 16, 2017
A2: Watch the trending hashtags every day. Participate in them. I love the motivational ones like today's #ThursdayThoughts. #TwitterSmarter https://t.co/ZXzhqanRYN
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A2 Keep track of conversations of followers. Twitter lists and hashtags are the most convent ways to see what's cooking and jump in. #TwitterSmarter
— Jim Katzaman (@JKatzaman) November 16, 2017
A2: Follow thought leaders in your professional and personal interests & be unafraid to engage. Don't cold tweet – respond thoughtfully to others when the time comes. #TwitterSmarter
— Jack Appleby (@JuiceboxCA) 16 November 2017
A2: A great habit to get into is to see what hashtags are trending and see how you can organically infuse that hashtag into your content. You never want to force the issue though so make sure it makes sense for your brand. #twittersmarter
— Flying Cork (@flyingcorkpgh) 16 November 2017
A2 – Utilizing the almighty hashtag (#) on @Twitter helps keep your name in the Twittersphere. It also helps keep you connected to what's current in your hometown, as well as worldwide events! #TwitterSmarter https://t.co/wasKG5tTsh
— Joe Nielsen (@JoeNielsen10) November 16, 2017
A2 – I just entered a brand new-to-me industry (#HRTech) and searching things like that hashtag, and other keywords on Twitter to find out who the influencers and trending topics in the space are has been super helpful for content relevancy! #TwitterSmarter
— Jared Goodman 👨🏼💻 (@JaredGoodmanInc) 16 November 2017
A2. The best way is to join Twitter chats such as this one. There's a ton of information being shared. (Actually learned a new tactic last week from this chat!) #TwitterSmarter
— Chris Muccio (@CFOStrategist) 16 November 2017
A2: Follow current trends and comment only where you should… just because you can, doesn't mean you should. #FunFact #TwitterSmarter pic.twitter.com/vl7oEY05aM
— Shawn Paul Wood (@ShawnPaulWood) 16 November 2017
A2 read articles, hashtag, trending topics, just go through your feed and you can easily start a conversation. #TwitterSmarter pic.twitter.com/RLffp9GNpR
— Tony Stephan. What do I do with extra space? (@SirKingofGifs) 16 November 2017
A2. Utilize those Hashtags, Explore Lists, Use @BuzzSumo to identify Influencers, Join communities like #twittersmarter to learn & most importantly – CONNECT, ENGAGE and be open to share and learn. pic.twitter.com/e4Vcrc297d
— Melissa A 😎 (@mz_rocko) 16 November 2017
A2: Trending hashtags are your chance to see what people are talking about. It's important, however, to not force the issue. If the trending topic is a touchy one or one that makes no sense for your brand. Don't use it. #twittersmarter
— Maria Marchewka (@_MariaMarchewka) 16 November 2017
A2: When I first joined #Twitter the purpose was to follow thought leaders and learn from them. Now, I mix it with engaging in #TwitterChat in the fields I'm interested in. #twittersmarter
— Benny Gelbendorf (@BGelbendorf) 16 November 2017
A2: Check out the topics that are trending and join the conversation if you have something valuable to add. Twitter chats are great for this as well. #TwitterSmarter
— Express Writers (@ExpWriters) November 16, 2017
A2. #TwitterSmarter
By using Twitter hashtags and Twitter Lists to keep up with what audience and people in the industry are saying. Following news sources. https://t.co/O6ariYAXuy
— Natasha G. (@nplusg) November 16, 2017
A2: pay close attention to hashtags, they change daily, be creative, think about how you relate your brand with that hashtag #twittersmarter
— Carl Votti (@CarlVotti) November 16, 2017
Q3: What are some fun ways to engage with trending tweets, topics, news? #TwitterSmarter pic.twitter.com/UzG2kMBNKp
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A3: Be witty & quick 🤓 GIFs, funny replies & valuable insights get engagement. Don't be so buttoned up. Find what's trending, find big names who are tweeting about it & reply to them directly. People love reading the Tweet comments. #TwitterSmarter https://t.co/vKroFlwFd5
— Juan V López (@JuanVLopez) November 16, 2017
A3: I think the best way to stand out and have fun with GIFs. They say so much! And you can't help but smile. #TwitterSmarter pic.twitter.com/2bUeIGlA3O
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) 16 November 2017
A3 Before getting into trending tweets, check out their context. What might seem innocent and cute might actually be politically charged. #TwitterSmarter
— Jim Katzaman (@JKatzaman) November 16, 2017
A3: Don't just participate in trends – tie them to your personal brand. That way your owned audience will understand the content + new audiences will understand your brand. #TwitterSmarter
— Jack Appleby (@JuiceboxCA) 16 November 2017
A3: We always try to put our own unique spin on a trending topic. This helps form a connection between what's trending and our content. #twittersmarter
— Flying Cork (@flyingcorkpgh) 16 November 2017
A3 NEVER HashJack! #TwitterSmarter
— Chaim Shapiro (@ChaimShapiro) November 16, 2017
A3: I usually send out a Twitter Poll getting the opinions of all my followers or send out a picture of how I am taking advantage of any trending topic (i.e. national days.) #TwitterSmarter https://t.co/3ahf885kkP
— Katelyn Brower 🌟 (@BrowerKDnB) November 16, 2017
A3: Read up on them more before tweeting your thoughts, use images or gifs related to the trend or topic and make the most of it #twittersmarter
— Justin Bienvenue 📚 (@JustinBienvenue) 16 November 2017
A3 – If it's relevant to your biz than you can retweet and offer your own input on a conversation that might directly impact your customer/audience! I'm a big believer in authenticity though so if it feels forced than I'd opt out… #TwitterSmarter (1/2)
— Jared Goodman 👨🏼💻 (@JaredGoodmanInc) 16 November 2017
A3. Become a thought leader in your industry and create #content related to trending news for your #audiences to interact with. #TwitterSmarter
— SourceMedia (@SourceMediaCo) 16 November 2017
A3 – Hashtag! Hashtag! Hashtag! The #hashtag will help connect you to trending tweets, topics, and news. It will also help connect you to people around the world, and introduce you to other cultures. Way cool! #TwitterSmarter https://t.co/A0xAXpfpzw
— Joe Nielsen (@JoeNielsen10) November 16, 2017
A3. Jump in on the hashtags, use GIFs, infographics or try responding w/ a personalized video. #MakeYourTweetUnique #TwitterSmarter pic.twitter.com/DcIB0yiFoz
— Melissa A 😎 (@mz_rocko) 16 November 2017
A3. You basically just share your honest opinion about what people are chatting about. #twittersmarter
— Cheval John (@chevd80) 16 November 2017
A3. Don't be afraid to ask and to engage with influencers. Many of them actually tweet you back!
Twitter is such an open platform. One of the many reasons i love it. #TwitterSmarter
— Ai Addyson-Zhang, Ph.D 🔥 Edu Tech Evangelist (@aiaddysonzhang) November 16, 2017
A3 Create a poll around the trending topic! Give your insight! Share your personal experience if possible #twittersmarter
— Chelsea Krost (@ChelseaKrost) 16 November 2017
Q4: What tools can help you find and engage latest trending topics and content? #TwitterSmarter pic.twitter.com/2YsAP5wpTT
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A4: @SproutSocial & @hashtagify are great 😄 But the tools are right on @Twitter Moments ⚡️ section. & then go on @instagram's Explore 🔎 section and look there too. Find what people are talking about. #TwitterSmarter https://t.co/EzRj3w36RM
— Juan V López (@JuanVLopez) November 16, 2017
A4: The "should not be such a best kept secret" app is @nuzzel. It does a great job wading through the noise to get you the best trending content. I use it every day. #TwitterSmarter https://t.co/BB9ntBuHYb
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A4: Relate them back to you or your brand/business! Find ways to incorporate yourself into all these as oppose to just blindly following #TwitterSmarter
— Tamara (@itstamaragt) 16 November 2017
A4: Simply logging into Twitter and checking out the homepage will show you what people are talking about. Easy! #TwitterSmarter
— Express Writers (@ExpWriters) November 16, 2017
A4 – Utilize @Twitter lists to see what your favorite people and businesses, or influential accounts are tweeting about! Then, go from there! #TwitterSmarter https://t.co/j7NClB11Bt
— Joe Nielsen (@JoeNielsen10) November 16, 2017
A4: Sometimes, it's as simple as logging into Twitter to see the trending hashtags. #twittersmarter
— Flying Cork (@flyingcorkpgh) 16 November 2017
A4. Twitter Lists! Use them to curate your feed and spot patterns instead of drinking from a firehose! #TwitterSmarter
— Su Doyle (@sudoyle) 16 November 2017
A4@nuzzel Shows you the most shared content based on your followers.#TwitterSmarter
— Alberto Gómez (@alberMoire) 16 November 2017
A4. All social media sites show you trending topics such as on Twitter and Facebook. Pay attention to them.
Also, google alert. #TwitterSmarter
— Ai Addyson-Zhang, Ph.D 🔥 Edu Tech Evangelist (@aiaddysonzhang) November 16, 2017
A4: In my opinion or experience, I've never come across a tool that works better than the social network itself. They keep on telling you what's trending. #twittersmarter
— Sanchit Raina (@sanchit_raina) 16 November 2017
A4 – I'm a MASSIVE fan of @BuzzSumo! I use that tool daily to find influencers and trending topics in a number of industries.
Also, attending twitter chats in your industry is helpful for keeping your thumb on the pulse of what's going! #TwitterSmarter
— Jared Goodman 👨🏼💻 (@JaredGoodmanInc) 16 November 2017
A4: #GoogleAlerts to feed latest news, #Google trends to know what is current hype , @ManageFlitter to get some fresh news and @buffer , @hootsuite for publish them. #twittersmarter
— Benny Gelbendorf (@BGelbendorf) 16 November 2017
A4. I would say @ManageFlitter @hootsuite @AgoraPulse and @SproutSocial are great platforms for finding out trending topics #twittersmarter
— Cheval John (@chevd80) 16 November 2017
A4. Twitter's lists, moments, "trending for you" functions all can point you in the right direction. #TwitterSmarter
— SourceMedia (@SourceMediaCo) 16 November 2017
A4 Hashtags, list conversations, Google alerts and trending topics can help you keep up with current events and engagements. #TwitterSmarter
— Jim Katzaman (@JKatzaman) November 16, 2017
A4. #TwitterSmarter
Internal – Search trends, Hashtags, Twitter lists – mainly.
External – Feedly (latest news based on topic), Hashtagify for trending hashtags https://t.co/CD0WJCLo7n— Natasha G. (@nplusg) November 16, 2017
A4 Check out what is trending on major news sites and industry leaders! I love sharing what is on @Inc @Entrepreneur and @HuffPost #twittersmarter
— Chelsea Krost (@ChelseaKrost) 16 November 2017
Q5: How can conversing with large accounts help boost your Twitter organic growth? #TwitterSmarter pic.twitter.com/sJ63BgpTzV
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A5: You're going where the attention already is, so if you come with valuable/funny/engaging responses, people's awareness of you is a natural byproduct. Go where people's eyes already are 👀 & provide value. #TwitterSmarter https://t.co/zwTrqLZbir
— Juan V López (@JuanVLopez) November 16, 2017
A5: I have conversed with rockstars, industry leaders, etc. Having that kind of conversation will not always lead to big growth. Focus on connecting with people. That is most important. #TwitterSmarter https://t.co/eKlFPS9RWN
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A5: It gives you a way to be seen by a large amount of people and gives authority. #twittersmarter
— Tim Lewis @ Stoneham Press (@StonehamPress) 16 November 2017
A5. Give you large exposure and high visiblity, and even crediblity to a great extent.
However, don't converse with big brands for the sake of doing it.
Offer value. Make a point. #TwitterSmarter
— Ai Addyson-Zhang, Ph.D 🔥 Edu Tech Evangelist (@aiaddysonzhang) November 16, 2017
A5: People see you as someone who is very close to that influencer. That automatically sets an expectation. #twittersmarter
— Sanchit Raina (@sanchit_raina) 16 November 2017
A5: Engaging is a huge part of social media. It helps you develop relationships that could become collaborations or even friendships. #TwitterSmarter
— Express Writers (@ExpWriters) November 16, 2017
A5. Being part of a larger conversation. Influence through association! #TwitterSmarter
— Su Doyle (@sudoyle) 16 November 2017
A5. #TwitterSmarter
The more people in the interaction, the greater the organic connections. https://t.co/9eZXpv2sJx
— Natasha G. (@nplusg) November 16, 2017
A5. I honestly think it does not do much because most of them do not engage much with their audience #twittersmarter
— Cheval John (@chevd80) 16 November 2017
A5: Their followers see your post to them and if the post is solid then it shows them how serious you are and perhaps their followers follow you. #twittersmarter
— Justin Bienvenue 📚 (@JustinBienvenue) 16 November 2017
A5 – Conversing with large accounts, especially via hashtags, can help you get noticed by large groups of people. Therefore, naturally sparking others' interest in your own message. #TwitterSmarter https://t.co/xKxaVOq9AX
— Joe Nielsen (@JoeNielsen10) November 16, 2017
A5. Twitter chats are a great platform to do this. Conversing with #influencers and large accounts increases your credibility and builds relationships, which can attract other users. #TwitterSmarter
— SourceMedia (@SourceMediaCo) 16 November 2017
A5. They carry a larger organic reach and open up your tribe to new accounts, tech and knowledge which carries u much further than spam. #TwitterSmarter pic.twitter.com/TZWUmXEUZ9
— Dr. Dorrie Cooper (@sittingpretty61) November 16, 2017
A5: Responding to tweets from huge accts is a reallyyy strong tactic for engagement. I have a few important ones on mobile notifications so I can quickly respond. Here's one from a tweet that went viral (see #'s): #TwitterSmarter https://t.co/Ju6Sjwaiek
— Jack Appleby (@JuiceboxCA) 16 November 2017
A5. Receiving kudos from a large account can add credibility, clout and encourage others to check you out, engage, follow, collaborate, synergize. #TwitterSmarter 🙂 https://t.co/2MJimTgiS3
— Chris Cason (@ChrisRCason) November 16, 2017
A5 – For me, it's less about the "large accounts" in reference to following, and more about the REAL value I can provide, and they can reciprocate. Conversing with these accounts can lead to partnerships or other connections for biz growth! #TwitterSmarter (1/2)
— Jared Goodman 👨🏼💻 (@JaredGoodmanInc) 16 November 2017
A5 as long as you're authentic and not just trolling to get a boost. The large account needs to believe your conversation is mutually beneficial, then it's a win-win. #TwitterSmarter
— Eric Patrick (@cherrydude) 16 November 2017
Q6: How can Twitter lists help you continue the conversation with the people who connect with you? #TwitterSmarter pic.twitter.com/vCu6OBPn3v
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A6: You wouldn’t ignore people in person who dig what you’re saying, right? Don’t do it on Twitter. When people engage with you, CONTINUE TO ENGAGE WITH THEM. Segmenting them into lists to create more value there is a great tactic. #TwitterSmarter https://t.co/FCnsH41pxC
— Juan V López (@JuanVLopez) November 16, 2017
A6: Twitter lists are the best way to stay organized on Twitter. I have a list of #TwitterSmarter chat guests. Now I can stay easily connected to all of them. I love it!
Here's a link to that list. If you like it, you can subscribe to it.https://t.co/9rva0FNkcW https://t.co/1asJfnnsRX
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A6: And if you'd like to learn how to add yourself to your own Twitter lists, DM me. I'll share this cool tidbit of advice. #TwitterSmarter
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) 16 November 2017
A6 Give your #Twitter Lists HIGHLY complimentary names- THAT way folks smile when you add them! #TwitterSmarter
— Chaim Shapiro (@ChaimShapiro) November 16, 2017
a6: I create a schedule to check twitter lists on a regular basis. #twittersmarter
— Tim Lewis @ Stoneham Press (@StonehamPress) 16 November 2017
A6. It’s a tool for making the connection stronger. You stay current with what the other person is talking about. #TwitterSmarter
— Gene Petrov // Leadership & Management Consulting (@GenePetrovLMC) 16 November 2017
A6 – @Twitter lists allow you to keep track of special groups of individuals and accounts which pertain to specialized topics. See what they're up to, and remember to engage back with them! It is "SOCIAL" media, after all! #TwitterSmarter https://t.co/JdN8m5Yk58
— Joe Nielsen (@JoeNielsen10) November 16, 2017
A6: You have all those people in one place and it makes it easier to find them and engage with them. Twitter Lists are a great underrated tool that can help in many ways #twittersmarter
— Justin Bienvenue 📚 (@JustinBienvenue) 16 November 2017
A6. Lists keep track of the accounts you connect with and organize them by chat, subject, customer or a bad review which can alleviate damage control. #TwitterSmarter
— Dr. Dorrie Cooper (@sittingpretty61) November 16, 2017
A6: Twitter lists are a great tool to flag influencers or other individuals of interest that you want to engage with. No need to sift through a busy newsfeed – check your lists for top content! #TwitterSmarter https://t.co/jkxkB3ilMH
— Katelyn Brower 🌟 (@BrowerKDnB) November 16, 2017
A6 – We're all following a ton of people. It can be hard to keep track of the relationships most important to us, creating a list can help. I've also used lists to categorize influencers for clients to make it easier to engage with high priority folks faster. #TwitterSmarter
— Jared Goodman 👨🏼💻 (@JaredGoodmanInc) 16 November 2017
A6. #TwitterSmarter
You can create a list with people you have started a conversation with or that you want to follow up with and see what has been shared. Go back, read up and start engaging https://t.co/X9MEuxdXXc
— Natasha G. (@nplusg) November 16, 2017
A6: #Twitter lists are an amazing tool to create groups of people to engage with, or even just listen to. #twittersmarter
— Laura Denny (@ldcreativemedia) November 16, 2017
A6: Twitter lists cut through the noise, especially if you follow a lot of people. You can stay updated with those you're most interested in. #TwitterSmarter
— Express Writers (@ExpWriters) November 16, 2017
A6. Twitter lists help you to see only the feed from those added to the list. So when you want to focus on a specific feed just select the corresponding list. #TwitterSmarter https://t.co/Yx5SrL8iyr
— Chris Cason (@ChrisRCason) November 16, 2017
Q7: How can I convert trends and news into content that's funny and relatable to my business? #TwitterSmarter pic.twitter.com/aEc7WA2I6N
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A7: Oooooh, this part requires creativity. Think of some crazy 💩. Or not so crazy. It might be as simple as @DiGiornoPizza going at @PapaJohns after their stance on NFL protests. Look for the eyeballs and create cool content there. #TwitterSmarter https://t.co/OuKR0cK24N
— Juan V López (@JuanVLopez) November 16, 2017
A7: Now that we have 280 characters, we can get super creative with our tweets. #TwitterSmarter https://t.co/W2a1l6AiMk
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
a7| Just being yourself, people that totally have the same humor will connect, those that won't, won't. #twittersmarter
— Okema/Kemee S. (@OkemaForever) November 16, 2017
A7: The biggest thing is to make sure, 100%, that it actually is relatable to your business. Do your research and make sure it ties back to the business and brand purpose. #TwitterSmarter https://t.co/HFAMHS9zRN
— Katelyn Brower 🌟 (@BrowerKDnB) November 16, 2017
A7: Know your brand tone & style, then only tackle trends & news that are applicable. Don't shoot in the dark. Brands wasted so, so much money on social war rooms during Oreo's "dunk in the dark" era. If something's relevant, go for it. If not, don't. #TwitterSmarter
— Jack Appleby (@JuiceboxCA) 16 November 2017
A7: "Dress them up" with your personality, your point of view, and talk about them in a way that relates to your audience #twittersmarter
— Sabrina Cadini (@SabrinaCadini) November 16, 2017
A7 – If you're keeping your thumb on the pulse of your industry, finding relevant news shouldn't be that hard. Creating original content surrounding said news/trends is fantastic. Could be a Tweet series, could be a blog post or an infographic. Many effective ways #TwitterSmarter
— Jared Goodman 👨🏼💻 (@JaredGoodmanInc) 16 November 2017
A7. A perfect example is the recent character change on Twitter from 140 to 280 characters. Lots of great blog posts, chats, live streaming shows on the topic. #TwitterSmarter
— Ai Addyson-Zhang, Ph.D 🔥 Edu Tech Evangelist (@aiaddysonzhang) November 16, 2017
A7: be timely, especially if you want someone's attention or a specific audience, I'll often wait until I see that person/industry is recently tweeting. #TwitterSmarter
— Eric Patrick (@cherrydude) 16 November 2017
A7 Making topics funny and relatable to your business can be tricky. Not everyone does humor well. Remember the guy at the party who can't tell a joke. #TwitterSmarter
— Jim Katzaman (@JKatzaman) November 16, 2017
A7: Provide your insights to the news , Embed quotes within new posts , Convert news into another format (Giphy , video) and more and more and more #twittersmarter pic.twitter.com/JWWZ1B7nt6
— Benny Gelbendorf (@BGelbendorf) 16 November 2017
A7. Spot trends that match the ed cal. Ran #ILookLikeAnEngineer series w/ our female tech team. Great publicity + morale booster #TwitterSmarter
— Su Doyle (@sudoyle) 16 November 2017
A7 if attending a trade show, see if they have a #hashtag, amazing how underutilized this is, you can build a quick community by engaging the audience that is active. #TwitterSmarter
— Eric Patrick (@cherrydude) 16 November 2017
A7: To quote my friend @melodylovesthis "Know thy customer before you snark."
Experiment. Notice any unfollows you get after commenting, respond to any negative replies. #TwitterSmarter https://t.co/zMdMqvbyd9— Stacey DePolo in Nashville 🎸🎻 (@sdepolo) November 16, 2017
Q8: What are your top tips to engage hot Twitter trends across different social platforms? #TwitterSmarter pic.twitter.com/MaRvrc1up3
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A8: Just bring it. Once you find the Twitter trends (keep your finger on the pulse of the Twitterverse), bring those to @instagram, @facebook & @Snapchat. People love trendy stuff & feeling "in the know."
Be alert 👀 Go quick 🏃🏽Bring value 💰 #TwitterSmarter https://t.co/xD9eBCaA6Z
— Juan V López (@JuanVLopez) November 16, 2017
A8: Listen. Engage. Rinse. Repeat. #TwitterSmarter https://t.co/uxD87nPUZW
— Madalyn Sklar 🚀 Speaker. Podcaster. Chat Host. (@MadalynSklar) November 16, 2017
A8 – Remember to ALWAYS be yourself! Stay authentic! It's great to jump on the "trends bandwagon," but it's NOT okay to do so if it goes against your beliefs and ethics. #TwitterSmarter https://t.co/unBWf8LCBn
— Joe Nielsen (@JoeNielsen10) November 16, 2017
A8: Theoretically, news-based Twitter trends could be relevant on other social platforms, but I'd never advise someone try to make IG or FB content based on a Twitter trend. Those networks have their own trends. #TwitterSmarter
— Jack Appleby (@JuiceboxCA) 16 November 2017
A8: Research and really find out about the trend. Engage in top performers of the trend and give your own insight and capitalise on it #twittersmarter
— Justin Bienvenue 📚 (@JustinBienvenue) 16 November 2017
A8. Consistency. Have a schedule and stick to it. #TwitterSmarter pic.twitter.com/1onaGIYv1a
— Khulekani Christian (@KhulekaniMj) 16 November 2017
A8 When using Twitter trends on other platforms, be sure to use that platform's style. There's nothing more irritating than seeing a tweet on Facebook or seeing a Facebook link on Twitter. #TwitterSmarter
— Jim Katzaman (@JKatzaman) November 16, 2017
A8. Create content based on the trends on different platforms. Make sure to make your content native to each platform! #TwitterSmarter https://t.co/91BslntaA4
— Ai Addyson-Zhang, Ph.D 🔥 Edu Tech Evangelist (@aiaddysonzhang) November 16, 2017
A8: Use hashtags to keep the content consistent (but don't share the same exact post on all social media platforms) #twittersmarter
— Sabrina Cadini (@SabrinaCadini) November 16, 2017
