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Marketing, Online Marketing, Social Media

What Size Should My Facebook Ad Image Be?

By Juan V López @JuanVLopez · On June 29, 2015

I’ve Googled this about a thousand times, so if you’re a Facebook advertiser, I know you have, too: “What size should my Facebook ad image be?”

These ad sizes are important because if your ad images are not the recommended size, they will automatically be re-sized to the recommended size, which can crop off parts of your ads or make them pixelated.

Well, enough Googling. Enough miscropped images. Here are the recommended ad sizes for the different ad types:

[columns gutter=”20″][one_half]Clicks To Website

Website Conversions

Page Post Engagement

Page ‘Likes’

App Installs

App Engagement

Local Awareness

Event Responses

Offer Claims

Video Views[/one_half][one_half]1,200 x 628 pixels

1,200 x 628 pixels

1,200 x 900 pixels

1,200 x 444 pixels

1,200 x 628 pixels

1,200 x 628 pixels

1,200 x 628 pixels

1,200 x 444 pixels

1,200 x 628 pixels

1,200 x 675 pixels[/one_half][/columns]

Another great tool for you when creating Facebook ads is this 20% measurement site. Your Facebook ad images must contain no more than 20% text, so this is a great tool to help you follow those guidelines and not have your ads disapproved.

Bookmark this page. Save it for future reference. I will update it as Facebook releases new ad sizes.

Image Credit >>

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Juan V López

Juan is a digital marketing & motivational specialist – with a unique perspective in both of these areas. As an avid marketer who's worked with some of the top wealth builders in the world and driven empowerment speaker who thrives on changing lives, Juan's sole purpose in life is to help others identify theirs.

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Juan envisions a world where people are moved by their purpose to commit great acts daily, while maximizing their potential and developing their character.

He is an digital marketer, empowerment speaker and MBA. He is a son of 2 Mexican immigrants and a first-generation college student.

Juan spoke at TEDx University of Nevada in January 2015 and has spoken at more than 50 schools, events and organizations since then, ranging from elementary classrooms to business owners.

He is driven to change lives through perspective, power and perseverance.

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